Joseph media

 Intro 2x para- macro, texts, solid facts conclusion P1: Disney conglomerate vs indie (A24) Budgets differences  Disney successful franchise that can afford failure allows them to try new things  A24 unable to afford failure P2:  Disney is a large media conglomerate it owns multiple other film production companies under its umbrella. This gives it a wider market consumer base pooling audiences from fans of different franchises from the different film studios for example Marvel and Lucasfilm both holding hugely successful franchises as well as audiences that are likely to consume all content produced by these production companies.

 Snow White- $8 million Shang Chi- $400 million The prince in the original screening of Snow White was just called Prince Charming before becoming a named character with a developed backstory Similarly Shang Chi evolved - Mandarin character name change to an actual name- adapting to modern audiences Wenwu ( new name) Company fact Disney-  136m subscribers by 2025 Netflix- adapted cyberpunk show from Cyberpunk 2077 A24- An american independent entertainment company Marvel- 35 films in MCU

 LFTVDs Stranger things media language and narrative  Genre hybridity: Show is a mix of 1980's sci fi, horror and coming of age stereotypical basis used in popular movies during the 1980's Use Steve Neal's Genre theory to argue repetition of tropes mixed with differences made by Netflix to make binge watching possible Intertextuality: Hyper real vision of the 1980's built from media of the time like Spielberg films rather than reality.  Links to Baudrillard's Postmodernism Technical codes Sound: Synth heavy soundtrack and 80's pop music establishes mood and built in nostalgia  Visuals: Use of binary opposite lighting for Upside down vs real reality Levi- Strauss's binary opposition (safety vs danger) Narrative structure Equilibrium: The 4 boys playing dungeons and dragons Disruption: Will's disappearance  Recognition: Joyce realizing Will is missing, the boys find Eleven Representation  Gender Joyce Byers: Challenges stereotypes of women being weak throu...

 Discuss the extent to which the long form tv dramas you have studied challenge the conventions of genre. key words genre extent challenge conventions Question focus is on media language Start by introducing the question LFTVD's often challenge genre conventions allowing them to target a large audience  P1: Industry - production and consumption contexts linked to the question focus P2: x2 - using CRAIL, apply both set texts to the question 4: Evaluation- bring both texts together using evaluative language (effective, less effective, more, less, successful, unsuccessful) and comparative  Paragraph one Hesmondhalgh cultural industries theory Netflix is a global conglomerate so wants to make content as accessible as possible to audiences so are more likely to use popular genres that may play into common stereotypes of places and people especially genres that are popular in western countries due to Netflix being from America Paragraph two Context/ Audience Social contexts in ...

 21 laps 6 million July 15th 2016 8 episodes for season1/ 42 overall Duffer brothers Focuses on popular shows Stranger Things  One piece Wednesday Happy Gilmore Glass Onion Netflix focuses on established shows that hold star power and that are safe money makers If you subscribe to Netflix premium you get what they describe as the best video quality, resolution of 4k and ultra hd, spatial audio, available on all devices and can have your account on 4 devices and download content on 6. Production/ distribution Produced by 21 laps Original Netflix show so paid by and exclusively distributed by them ST ranked as most successful digital series in US  Netflix notoriously cagey about viewer figures Netflix has just over 300 million customers worldwide all paying a minimum of £5.99 CEO Ted Sarandos has championed  We don't know Netflix exact budgets but duffer brothers have said S1 had a low budget  

1) Greg James, Tony Blackburn, Chris Evans 2) Reithian values- inform, educate, entertain 3) stand up sit down, egg chat 4) people on their way to work, middle aged 5) They have adapted by creating an online playlist for the songs they will play and having a website, BBC sounds 6) An audience member gave Greg James the idea for Stand up sit down 7) They have different news stations for different areas of England and UK 8) OFCOM values- Impartial news and information, supporting creative industries, reflect UK values in the world, represents all parts of UK, promotes local artists -Audience interaction- people call in with unpopular opinions and the host and guest/guest debate about it -The Radio 1 breakfast show with Greg James had 4.6 million listeners aged 10-plus (4.31m for 15+) - Greg James made a joke about quitting the radio show sparking controversy as fans thought he meant it

 Film: The process of film production, distribution and circulation have changed since the 1920s. Explain how these changes have influenced films. Refer to Snow White and Shang Chi in your answer. In your answer you must also consider how economic contexts can influence films. plan snow white first full length animation film by disney- used rotoscoping, technicolour- new tech expensive re-released many times Shang chi uses modern day special affects and shot on location in Australia- tech is widely used so is more available and Disney marvel global conglomerate with lots of money Answer The processes of film production has significantly changed since the 1920s with huge impacts on how films designed and consumed. One change is the move away from cinema releases to modern day streaming platforms. A key example of this change is how Snow White was re- released multiple times for audiences to see in cinema after it's initial release. This allowed it to generate huge amounts of revenu...

 Historically, Dove has represented women in their adverts as very glamorous and conventionally attractive with a very feminine look. They are often show bathing but wearing lipstick, eye shadow and nail polish. In 2002 Dove rebranded and did research and found that most women do not describe themselves as beautiful and 68% think they are average and believe that media creates unrealistic beauty standards that makes women feel worse about themselves. With this data Dove created the campaign called 'Real Beauty' by using normal people in their advertising to highlight the problems with hyper reality that them moved towards the 'evolution' campaign to show the world that they are being lied to by the beauty industry. Final thoughts Dove challenges beauty standards that are created and blown out of proportion by the beauty industry. The 'good mother' stereotype Over many years , the media has constructed a societal stereotype of the mother as a woman who cooks, cle...

 What is LFTVD long form television dramas narrative based Extended storylines across episodes and seasons complex characters that develop over time High production values Often distributed via streaming platforms both Lupin and Stranger Things designed for binge-watching appealing to both national and international audiences

LFTVD trial Q3  What was good The Lupin section was good Real world links good details from the shows  strong ideas what needs to improve Always link back to the question -what does social context mean? -Historical? Where is the media language? Introducing a theorist You are applying the theorist to the academic text- they are not using the theory Signaling context Give yourself credit when you discuss context Consider an explicit sentence starter to cue the examiner to your context Politically Stranger Things reflects the election and the MAGA campaign from Donald Trump during 2016 Lupin represents the colonial melancholia of France throughout the first episode with the prejudice from traditional French people towards the immigrants and minority groups. Karen wheeler is shot in a cut to a low angle of her in a doorway positioning her in a position of power over the main characters. The establishing ariel shot of the Louvre  A tracking shot of Lupin walking through the Ba...

- Bold red writing to drive people towards the poster - Sad and worried looking faces to make you feel sorry  - Highlights how many are on the verge of homelessness - Trying to stop the stereotype that homeless people did it to themselves -Mix of genders and ethnicities non of them reflect the stereotype of a homeless person. - Same style different scenario- highlights the different ways people can have housing problems - Close up camera shot- allow us to see the  serious expressions and vulnerability. Likely to feel sympathetic to those that seem real - Text position- The writing over their face ' written on their face'. The emotive nature of the blunt language highlights the difficult predicament. - Structure-smaller white font emotive declarative followed by a short promise 'We can help' reassuring - Dual message- ad for those in need to get them to search for support, but also to raise awareness to the public.  

 whats new Live action Snow White -low quality/ effort -Disney relied on the name power of the animated film -Story didn't follow the original narrative -Disney consistently making live action adaptation Netflix 325million subscribers Disney plus has 131.6 million subscribers Squid game (highest viewed non-English show on Netflix) season 2 has over 126 million views Netflix has updated its Warner Bros bid to an all cash offer Netflix updates Warner Bros bid to all-cash offer - BBC News Marvel continues plan for expanding the universe with phases Stunt casting of Robert Downey Jr as Dr Doom Cinema industry consists of 5 major production companies shang chi debut 1973 Sony bought the character spider man for $10 million Rejected all characters for $25 million

 Level of gamers like casual,core and hardcore can interact with games in different ways. Users can use video games in order to display their social and political ideologies to the world Gamers/ prosumers use games to create their own content Essay structure  short introduction with macro industry facts/ overall argument 2-3 paragraphs that target macro and case study Examples Player choice and agency in video games can be seen through Minecraft where you are given a sandbox world where you are in full control and are able to do whatever you want to. Furthermore, Animal crossing New Horizons allows you to customize your character and their features as well as the island you are given Explain how audiences can use video games in different ways + economic and social contexts Audiences may choose to use video games in different ways to appeal to their style of play and preferences that may go against the typical way the game is set out to be played. However, some games embrace th...

 How do video game producers aim for as wide a target audience as possible? Refer to the wider industry and Animal crossing in your answer. Video game producers aim for as wide a audience as possible to maximise sales. This is done by making a game more accessible to a wider audience that may not be as accustomed to video games this is done in Animal Crossing: New Horizons through slowing down the pace of the game as well as simplifying tasks within the game. In terms of the wider industry 

   Stranger Things Notes Flickering lights- sign of demogorgon Panning shot showing will pass fence symbolises he is almost trapped by it Barking dog horror sci-fi conventions Close up of Will's face with non-diegetic sound Winona Ryder first name seen in credits use of star power Slow panning scene of Hopper's messy house not horror or sci-fi First intro to Dr Brenner shows mistrust and mystery Flashing lights return with return to lab First intro to Eleven with dirty clothes and shaved head Benny misgenders Eleven showing how she is breaking gender stereotypes by having a shaved head Low shot shows power dynamic of Hopper and kids Contexts Historical- Police in 80's not as respected Hopper shown as dead beat Intertextuality Reference to X-men 134- Jean grey gains her powers Will runs to shed E.T reference Stephen King style font Zooming into font to show scene pulled from twilight zone Running to shed and preparing to fight Evil dead reference Theorists

  non diegetic thud for title card first shot after title card breaks hyper realism with a low skyline shot with smog visible Domestic chat between Assane and Claire Highlights Assane as a sneaky or magician qualities being able to sneak a folded rose and money into Claires pocket. Drawing on tradition of French cinema and Louie Leterrier through flashbacks Shows how Assane can disguise as millionaire, tourist and janitor to show dual personalities Assane challenges racial stereotype of black people being poor symbol of danger with criminals using red car smash cut before car crashes finishes the episode with another postcard image of Eifel tower and the rest of Paris Economic Postcard rich area of Paris opens the show Historical Historical and political contexts of racism as Mrs Pellegrini doesn't recognise Babakar and is scared without reason. Social Contrast between upper class and working class in Louvre. no one cares about working class Id's very clearly aren't the cri...

 1. different modes and language associated with different media forms communicate multiple meanings 2. how the combination of elements of media language influence media 3. how developing technologies affect media language 4. codes and conventions of media forms and products including the processes through which media language develops as genre 5. dynamic and historically relative nature of genre 6. processes through which meanings established 7. how genre conventions are socially and historically relative 8. the significance of challenging and/or subverting genre conventions How much does stranger things cost per episode? $6 million 21 Laps produced Stranger Things Winona Ryder intertextual reference= E.T Netflix rivals Hulu Disney+ Prime video Netflix created 2007 creator of Lupin George Kay Omar Sy plays Assane

 Hall states that representation is about the multiple meanings representations can generate. Both Stranger Things and Lupin feature historical contexts affecting the characters and events in the long form tv dramas. Stranger Things does this through the representations of the affects of the Cold war and the distrust of the government in the 1980's. On the other hand, Lupin represents the affect of the colonial history of France and what it has left behind. Despite this, there are representations of modern globalisation within the industry. The historical contexts influence the specific representations and narratives of long form tv dramas- In Stranger Things there is an overarching narrative of government distrust. There is an initial shot of Hawkins lab featuring a camera tilting down from space. Furthermore, a later tracking shot shows faceless government agents listening to phone calls. The mise-en-scene of this shot is full of smoke, to keep the period consistent with the 1980...

No matter where they are produced, the representations of characters and events in LFTVDs are always influenced by historical events. How far do you agree with this statement?  Introduction: I agree with the statement ST- Based around cold war and 80's Lupin- post colonial implications  -Point 1, context: -Stranger Things being based around the Cold war and government experiments and in 1980s Distrust of government in 80s, declassified CIA files.- Lab, listening to calls -Lupin: Pellegrini stereotypical powerful rich white people. Heavy contrast between working class and colonialism through art -Theorist: -ML: Lupin- Center frame Assane through glass ST- Tracking shot of phone spies Lupin- Depth of field prioritizing art over Assane in frame Point 2, Representation: Stranger Things representing sexism through having girls excluded from the main group until later on in the series. Lupin represents racism through Mrs Pellegrini being scared of Babakar when he offers to fix her c...

 -consider the different representations of characters in LFTVD -Analyse how media representation is used to represent characters in positive/ negative light - refer to relevant academic ideas and arguments in your analysis -Make judgement and draw conclusions about how far you agree with statement -introduction to what extent you agree/disagree What you are going to write about mention Lupin+ stranger things outline what representation is, mention hall -point 1: context theorist: Gilroy - post colonial melancholia- However Gilroy theory based in Britain and Lupin in France ML: establishing shots of Paris landmarks, when Lupin is in urban area of paris -point 2:representation Theorist: Bell Hooks feminist theory Lupin- focus on Assane's race and Senegalese past less of focus on female characters Stranger things-  ML- Clothes of 'gang' members in suburban areas close up shot of Mrs. Pellegrini's mistrust of Babaka contrasts with Babaka's wide shot Stranger things- la...